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Sweden’s premium maker Volvo’s roll continues with record sales in 2018, both world-wide and in the UK. Sales globally were up an impressive 12.4 per cent at 642,253 and in Britain, 50,319 up 9 per cent in a market 7 per cent down. As Volvo moves upward in the UK, Audi sales at 143,739 have slumped by 17.85 per cent to a poor third behind BMW and Mercedes-Benz. The way Volvo is going it could well catch Audi one of these days. Bear in mind that, back in the 1980s, Volvo sales in Britain were around three times Audi’s.Stream item published successfully. Item will now be visible on your stream.
- Post is under moderationWhat Car? Car of the Year / #Audi-A4 / #Audi / #Audi-A4-Saloon-3.0-TDI-B9 / #2016
The Audi A4 not only topped the billing in its category for Best Compact Executive, but was also voted overall Car of the Year in the recent What Car? magazine’s annual awards presentation event, staged at the Grosvenor House Hotel in London on Wednesday, January 13.
The magazine’s road-test team singled out the mid-range Audi A4 Saloon 3.0 TDI (218 PS) quattro Sport model, writing: ‘Audi deserves congratulations for the new #Audi-A4-B9 . It brings new standards of refinement, interior quality and technology to the compact executive class.’
The team went on to applaud the benefits the new A4 reaps from a multitude of cutting edge aerodynamic, aero-acoustic and operating efficiency measures which are brought into especially sharp relief in the V6 versions: ‘With fuel economy and CO2 emissions barely any worse than those of smaller-engined models, the A4 3.0 TDI (218 PS) is the most impressive car we’ve tried of late. It’s only fractionally less efficient than the 2.0 TDI 190 model (officially and in the real world), and delivers the sort of creamy performance and whisper-quiet driving manners that would shame some luxury limos. Put simply, it feels more like a baby A8 than a 3 Series rival.’
‘Choosing this year’s winner was anything but easy. The brilliant Skoda Superb came mighty close and Mazda’s latest MX-5 also made the final round of voting. However, when we considered the strength of the competition the A4 had to overcome just to top its class, it simply had to win. It brings new standards of refinement, interior quality and technology to the compact executive class.
‘We reckon the 3.0 TDI 218 is worth the relatively small premium over the 2.0-litre diesels for its superior refinement, comfort and effortless performance. Whichever version you choose, though, you’ll be getting an outstanding car’.
The A4 3.0 TDI quattro 272 S line also took the award in the category for Best Compact Executive over £35,000.
Audi is now the only car manufacturer to have won the coveted What Car? Car of the Year trophy more than once in the past 10 years, with the A1 and A3 winning the main prize in previous years.
The impressive showing for Audi, which began with a total of 14 category nominations, also included the Coupé class (£25,000 to £35,000) award for the latest TT 230 Sport while the A3 Cabriolet 1.4 TFSI 150 Sport Nav took Best Convertible (£20,000 to £35,000), the A3 Sportback 2.0 TDI 150 SE Technik was Best Family Car (more than £19,000) and the Q7 3.0 TDI quattro 272 SE was Best Large SUV (more than £40,000).
‘It brings new standards of refinement, interior quality and technology to the compact executive class...’Stream item published successfully. Item will now be visible on your stream.
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