•   Daniel 1982 reacted to this post about 4 years ago
    THE PRACTICAL PORSCHE? #Porsche-924 / #Porsche / RETRO ADVERTISING

    You’d expect a Porsche advert to be all about the performance – after all it’s not a marque renown for its environmental credentials – but this advert demonstrates that back in the late 70s (with the oil crisis still fresh in many people’s minds) that the little 924 was marketed with more than an eye on practicality (although we’re not exactly convinced that the Phantom is a fitting comparison). The US market in particular felt this more than most, as they were offered a sub 100bhp variant, which seems almost unthinkable today.

    As you’ll probably know the 924 didn’t have an easy birth, being passed around by VW and Audi like an unwanted child before Porsche took on parenting duties. But what great parents they made! From the early days of being a low powered, softly spring ‘practical’ sports car the 924 spawned some exceptional variants, from the cool Turbo to the simply sublime Carrera GT. That it eventually went on to evolve into the 944, and subsequently the 968, is a testament to just how good the 924 really was.
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